Work:
Wang De Chuan
Wang De Chuan is a Taiwanese tea brand with a deep history that dates back to when their founder moved from mainland China to Taiwan and founded the first tea house there. Since then, they’ve been focused on sharing the virtues of Chinese tea culture and creating connections through tea.
Expanding to the Japan market with a first shop location in Nihonbashi, Tokyo, the task was to help them with their social media marketing to inspire potential Japanese customers. I assisted with photoshoots aimed at creating social media marketing collateral.
Agency
TAM Taiwan / TAM Inc.
Team
Sophy Shaw, Ryohei Tokunaga, Kaho Sato, Barrett Ishida
Services
Social media marketing
Photoshoots
Social media content
Tea preparation
Tea cocktail
In-shop service
Customer experience