Work:
Le Creuset

Le Creuset is a French cookware brand known for their colorful, high quality cast-iron cookware.

Assisting their Japan team to market in the country, we helped manage their overall social media marketing, ambassador program, and digital ad campaigns.

There were also one-off projects such as assisting with promotional campaign planning, for example one for a Star Wars collaboration, and providing photography documentation services for their food truck pop-up event at Roppongi Hills and the United Nations University Farmer’s Market in Tokyo.

Agency

TAM Inc.

Team

Kaho Sato, Oki Nohara, Barrett Ishida

Services

  • Social media marketing strategy

  • Instagram, Facebook management

  • Ambassador program management

  • Campaign creation

  • Design

  • Event coverage photography

Le Creuset's Japanese collection pot line-up

Japan collection line-up

Le Creuset food truck pop-up at Roppongi Hills, Tokyo

Food truck pop-up at Roppongi Hills

Food truck pop-up sampling at United Nations University, Aoyama

Food truck pop-up sampling at United Nations University, Aoyama

Le Creuset food truck pop-up at Roppongi Hills

Food truck pop-up at Roppongi Hills

Le Creuset food truck pop-up at United Nations University, Aoyama

Food truck pop-up at United Nations University, Aoyama